Georgetown Marketing Agency is Georgetown University’s first student-run, pro-bono marketing agency. We bring together students from across all undergraduate schools at Georgetown, creating an outlet within which they can explore their interest in marketing while exercising and developing their individual skill sets. With our dynamic account managers, analytical strategic consultants, and versatile creative consultants, we provide strategically driven creative solutions for clients looking to maximize the impact of their marketing efforts. Overall, we aim to help our clients identify growth opportunities and maximize the impact of their marketing efforts.
Designated Account Manager to communicate project progress, set goals and timelines, and provide feedback for ongoing strategy and creative projects
Dedicated team of 2-4 strategy and creative consultants to produce a comprehensive marketing proposal that provides insights on consumer & industry trends and marketing best practices
Brand & Industry: SWOT & Competitor Analysis, Industry Trends
Analytics: Quantitative Research, Social Media Audit, Digital & Web Performance Analysis
Brand Positioning: Audience Segmentation, RTB Development
Brand Voice: Brand Narrative Creation, Unique Selling Propositions
CAMPAIGN & OUTREACH
Digital: Digital Content Strategy, Search Engine Optimization
Promotions: Business Development & Partnerships
Graphic Design: Logo Design, Color & Font Suggestions, Brandbook
Copy Writing: Unique Selling Propositions, Slogans
ALL THINGS SOCIAL
Content Mock-Up: Graphic Design, Copywriting
Best Practices: Instagram, Facebook, TikTok, etc.
Photography: On Site Photo-Shoot, Photo Editing
Video: Promotional Videos, Tik Tok Videos, Instagram Reels, Teaser Videos
Antoinette, Angolo & Amigo Mio
"In short, we are certain this partnership will provide lasting results, and are so pleased GMA were equally enthusiastic about working with us and so giving of their time and excellent resources. We would HIGHLY recommend GMA for any small business looking to increase revenue and accept stylish tips for success!"